Yanxi Privacy Policy
Effective date: Jan 1,2021
At Yanxi, we take your privacy seriously.
Please read this Privacy Policy to learn how we treat your personal
information. By using or accessing the Services in any manner, you acknowledge
that you accept the practices and policies outlined below, and you hereby
consent that we will collect, use, and share your information as described in
this Privacy Policy.
Remember that your use of Yanxi's
Services is at all times subject to our Terms of Use, which incorporates this
Privacy Policy. Any terms we use in this Policy without defining them have the
definitions given to them in the Terms of Use.
We collect Personal Data about you from the following categories
of sources:
1.“You”
• When you provide such information directly to us.
• When Personal Data about you is automatically collected in
connection with your use of our Services (see the subsection titled “Information Collected Automatically” below).
2.“Affiliates”
• Our subsidiaries and affiliates when they provide us with
Personal Data about you.
3.“Third Parties”
• Third parties that provide us with Personal Data about you.
Third Parties that share your Personal Data with us include:
（a）Service providers. For example, we
may use analytics service providers to analyze how you interact and engage with
the Services, or third parties may help us provide you with customer support.
（b）Social
networks connected to the services. If you provide your social network account
credentials to us or otherwise sign in to the Services through a third-party
site or service, you understand some content and/or information in those
accounts may be transmitted into your Account with us.
（c）Advertising
partners. We receive information about you from some of our service providers
who assist us with marketing or promotional services related to how you
interact with our websites, applications, products, services,
advertisements or communications.
The Services use ad identifiers, which are non-permanent,
non-personal identifiers such as the Android advertising ID and/or Apple's ID
for advertising (the ‘IDFA’) uniquely
associated with your device. Similar technologies include tracking pixels
within ads. These technologies allow us and our advertising partners (including
marketers and advertisers) to recognize your device when you use the Services.
Our advertising partners (e.g. Facebook and Google)
may also transmit cookies and similar technologies such as pixel tags, web
beacons, clear GIFs, and JavaScript (collectively, “Cookies”) to your device, when you click on ads that appear on the Services.
IDFAs and Cookies enable our servers to recognize your device and tell us how
and when you access and use our Services, to analyze trends, learn about our
user base and operate and improve our Services. Cookies are small pieces of
data– usually text files –
placed on your computer, tablet, phone, or similar device when you use that
device to visit our Services. We may also supplement the information we collect
from you with information received from third parties, including third parties
that have placed their own Cookies on your device(s). Please note that this
Privacy Policy does not cover the use of Cookies by any third parties, and we aren’t
responsible for their privacy policies and practices. Please be aware that
Cookies placed by third parties may continue to track your activities online
even after you have left our Services, and those third parties may not honor “Do Not Track” requests you have set using
your browser or device.
We may serve advertisements, and also allow third-party ad
networks, including third-party ad servers, ad agencies, ad technology vendors
and research firms, to serve advertisements through the Services. These
advertisements may be targeted to users who fit certain general profile
categories or display certain preferences or behaviors (“Interest-Based Ads”).
Information for Internet-Based Ads (including Personal Data) may be provided to
us by you, or derived from the usage patterns of particular users on the
Services and/or services of third parties. Such information may be gathered
through tracking users’
activities across time and unaffiliated properties, including when you leave
the Services. To accomplish this, we or our service providers may deliver
Cookies, including a file (known as a “web beacon”) from an ad network to you through the Services. Web beacons allow
ad networks to provide anonymized, aggregated auditing, research and reporting
for us and for advertisers. Web beacons also enable ad networks to serve
targeted advertisements to you when you visit other websites. Web beacons allow
ad networks to view, edit or set their own Cookies on your browser, just as if
you had requested a web page from their site.
We comply with the Digital Advertising Alliance (“DAA”) Self-Regulatory
Principles for Online Behavioral Advertising. Through the DAA and Network
Advertising Initiative (“NAI”),
several media and marketing associations have developed an industry
self-regulatory program to give consumers a better understanding of, and
greater control over, ads that are customized based a consumer’s online behavior across different
websites and properties. To make choices about Interest-Based Ads from
participating third parties, including to opt-out of receiving behaviorally
targeted advertisements from participating organizations, please visit the DAA’s or NAI’s consumer opt-out pages, which are located at
http://www.networkadvertising.org/choices/ or www.aboutads.info/choices.
We process Personal Data to operate, improve, understand and
personalize our Services. We use Personal Data for the following purposes:
• To meet or fulfill the reason you provided the information to us.
• To communicate with you about the Services, including Service
announcements, updates or offers.
• To provide support and assistance for the Services.
• To create and manage your Account or other user profiles.
• To personalize website content and communications based on your
preferences, including targeted offers and ads served through the Services.
• To process orders or other transactions.
• To respond to user inquiries and fulfill user requests.
• To improve and develop the Services, including testing, research,
analysis and product development.
• To protect against or deter fraudulent, illegal or harmful actions
and maintain the safety, security and integrity of our Services.
• To comply with our legal or contractual obligations, resolve
disputes, and enforce our Terms of Use.
• To respond to law enforcement requests and as required by
applicable law, court order, or governmental regulations.
• For any other business purpose stated when collecting your
Personal Data or as otherwise set forth in applicable data privacy laws, such
as the California Consumer Privacy Act (the “CCPA”).
We will not collect additional categories of Personal Data or use
the Personal Data we collected for materially different, unrelated, or
incompatible purposes without providing you notice.
We disclose your Personal Data to the following categories of
service providers and other parties:
“Service providers”,
which help us provide our Services, including:
1. Payment processors, such as Apple (for in-app purchases made in
our iOS apps) and Google (for in-app purchases made in our Android apps).
2. Ad networks, such as:Facebook、Google Admob、Unity、Ironsource、Applovin、Vungle、Adcolony
3. Security and fraud prevention consultants.
4. Hosting and other technology and communications providers.
5. Analytics providers, such as Appsflyer.
6.“Affiliates”.
7.“Acquirors”, who acquire
your Personal Data through an acquisition or other change of control.Personal Data may be transferred to a third party
if we undergo a merger, acquisition, bankruptcy or other transaction in which
that third party assumes control of our business (in whole or in part).
8.“Selected Recipients”,
which are third parties that we share your Personal Data with at your
direction, including:
Other users (where you interact with other users through the
Services or direct us to effect any interaction or
communication with other users as initiated or authorized by you through the
Services).
9. Social media services (if you intentionally interact with them
through your use of the Services).
10. Third-party business partners who you access through the
Services.
11. Other parties authorized by you.
We disclose your Personal Data to service providers and other
parties as explained in the chart above for the following business purposes:
• Auditing related to a current interaction and concurrent
transactions, including, but not limited to, counting ad impressions to unique
visitors, verifying positioning and quality of ad impressions, and auditing
compliance with this specification and other standards.
• Detecting security incidents, protecting against malicious,
deceptive, fraudulent, or illegal activity, and prosecuting those responsible
for that activity.
• Debugging to identify and repair errors that impair existing
intended functionality.
• Short-term, transient use of Personal Data that is not used by
another party to build a consumer profile or otherwise alter your consumer
experience outside the current interaction.
• Performing services on our behalf, including maintaining or
servicing accounts, providing customer service, processing or fulfilling orders
and transactions, verifying customer information, processing payments,
providing financing, providing advertising or marketing services, providing
analytic services, or providing similar services on behalf of the business or
service provider.
• Undertaking internal research for technological development and
demonstration.
We seek to protect your Personal Data from unauthorized access,
use and disclosure using appropriate physical, technical, organizational and
administrative security measures based on the type of Personal Data and how we
are processing that data. For example, the Services use industry standard
Secure Sockets Layer (SSL) technology to allow for the encryption of Personal
Data you provide to us. You should also help protect your data by appropriately
selecting and protecting your password and/or other sign-on mechanism; limiting
access to your computer or device and browser; and signing off after you have
finished accessing your account.
We retain Personal Data about you for as long as you have an open
account with us or as otherwise necessary to provide you with our Services. In
some cases we retain Personal Data for longer, if
doing so is necessary to comply with our legal obligations, resolve disputes or
collect fees owed, or is otherwise permitted or required by applicable law,
rule or regulation. We may further retain information in an anonymous or
aggregated form where that information would not identify you personally.
We provide you with the rights described below when you use our
Services. Please contact us at wuchunlei@glorygame.cn if you would
like to exercise your rights under applicable law. When we receive an
individual rights request from you, please make sure you are ready to verify
your identity. Please be advised that there are limitations to your individual
rights. We may limit your individual rights in the following ways:
Where denial of access is required or authorized by law;
When granting access would have a negative impact on other's
privacy;
To protect our rights and properties; and
Where the request is frivolous or burdensome.
The right to delete data.
You have the right to delete your data at any time. Please contact
us at wuchunlei@glorygame.cn and express your request, we will immediately
cooperate with your request.
We’re constantly trying to improve our Services, so we may need to
change this Privacy Policy from time to time as well, but we will alert you to
changes by placing a notice within the games (apps) by sending you a
notification, and/or by some other means. Please note that if you’ve opted
not to receive legal notice from us , those legal notices will still govern
your use of the Services, and you are still responsible for reading and
understanding them. If you use the Services after any changes to the Privacy
Policy have been posted, that means you agree to all of the changes. Use of
information we collect is subject to the Privacy Policy in effect at the time
such information is collected.
Contact Information:
If you have any questions or comments about this Privacy Policy,
the ways in which we collect and use your Personal Data, your choices and
rights regarding such use, please do not hesitate to contact us at:
• +8618600163052
• wuchunlei@glorygame.cn